LinkedIn Ads Agency

If LinkedIn Ads is the B2B channel par excellenceIt becomes even more powerful when integrated into a global acquisition strategy:

📢 LinkedIn Ads + Google Ads : Attract and convert more leads with a combined strategy.
📊 LinkedIn Ads + SEO : Develop your organic visibility and boost your brand awareness.
🎯 LinkedIn Ads + Facebook Ads Reach your audience across multiple channels to maximize engagement.

SMA, or Social Media Advertising, is a form of online advertising that takes place on social media like Meta. It's a marketing strategy that involves using platforms such as Facebook, Instagram, Twitter, LinkedIn and other social networks to deliver advertisements to a specific audience.

SMA enables companies to promote their products, services or content to social media users using a variety of advertising formats, such as image ads, videos, carousels, sponsored ads and more. This form of advertising offers precise targeting based on demographics, interests, online behavior and other criteria, enabling advertisers to reach their ideal audience effectively.

SMA has become an essential element of many marketing strategies, offering increased visibility, lead generation, sales and brand awareness. It also enables detailed measurement of campaign performance, allowing advertisers to adjust and optimize their efforts based on the results.

A LinkedIn Ads agency, your partner in maximizing your B2B impact

A LinkedIn Ads agency is a strategic partner that helps you harness the power of LinkedIn, the leading B2B platform. Our expertise enables you to generate qualified leads, raise your profile and optimize your return on advertising investment.

LinkedIn advertising strategy tailored to your objectives

The agency starts by defining a tailor-made strategy based on your sector, your objectives and your target audience. It analyzes your market, identifies the best opportunities and implements an effective approach to maximize your results.

Creating engaging campaigns

LinkedIn Ads campaigns need to capture attention and generate quality interactions. The agency takes charge of creating high-performance content:

• Writing high-impact ads tailored to the needs of professionals.
• Creation of visuals and videos optimized for engagement.
• A/B testing to identify the most effective formats and messages.

Advanced targeting to reach the right people

One of the major advantages of LinkedIn Ads is the precision of its targeting. The agency ensures that your campaigns reach the right profiles thanks to :

• Targeting based on function, company, business sector and company size.
• The use of personalized audiences (CRM, site visitors, past interactions).
• Account-Based Marketing (ABM) strategies to target specific businesses.

Performance monitoring and continuous optimization

The agency doesn't just broadcast your campaigns, it continuously analyzes performance to ensure optimum return on investment. We monitor and adjust :

• Click-through rate, cost per click and conversion rate.
• Auction optimization and budget allocation.
• Improving ads and targeting based on collected data.

Retargeting and lead nurturing

Advertising on LinkedIn isn't just about generating leads, it's also about maintaining interest and gradually converting prospects. The agency implements :

• Remarketing campaigns to retarget visitors to your site.
• Lead nurturing strategies via personalized sponsored messages.
• Integration with your CRM and marketing tools for optimized follow-up.

Monitoring and managing your image on LinkedIn

• Analysis of your competitors' trends and actions.
• Interaction tracking and comment management.
• Advice and support to improve your LinkedIn strategy over the long term.

Why use a LinkedIn Ads agency?

LinkedIn Ads is a powerful lever, but a complex one to master. With a specialized agency, you can optimize your budget, reach the right decision-makers and achieve measurable results, while focusing on your core business.

The cost of a LinkedIn Ads agency varies according to several criteria:

• Advertising budget invested on the platform.
• The complexity of campaigns (number of ads, formats used, A/B tests, etc.).
• The level of support (campaign management only or global strategy).
• Services included (copywriting, creation of visuals, monitoring and reporting, ongoing optimization...).

On average, a LinkedIn Ads agency charges between 800 and €2,000 per daydepending on the expertise and support offered.

What are the pricing models?

LinkedIn Ads agencies generally offer several types of billing:

• Daily billing ideal for one-off needs (campaign audit, specific optimization).
• Monthly package This is the ideal solution for companies that want to manage their campaigns on an ongoing basis.
• Advertising budget percentage model : often used for large accounts with a high advertising investment.

A transparent, turnkey offer with Daware

At Dawarewe offer all-inclusive monthly packages to ensure efficient, surprise-free management of your LinkedIn Ads campaigns:
✔ Ad creation and optimization.
✔ Advanced targeting and personalized audience strategy.
✔ Real-time performance monitoring and adjustments.
✔ Complete management of your advertising budget to maximize your return on investment.

Our services are at a fixed costThis will enable you to anticipate your budget while benefiting from an optimized strategy to achieve your objectives.

LinkedIn is the professional social network par excellencewith more1 billion users and unique targeting based on professional criteria (position, company, sector, seniority, skills, etc.).

💼 Ideal for B2Bit allows you to reach decision-makers, executives and managers with ultra-targeted campaigns.
🎯 Unlike Google Ads (based on search intent) or Facebook Ads (focused on personal interests), LinkedIn Ads allows you to provoke demand by going directly to the right profiles even before they actively seek a solution.

Results vary according to sector, target and campaign qualitybut LinkedIn Ads is renowned for offering :
✔ 3 times the conversion rate to other social networks.
✔ Better quality leadsbecause you're talking directly to the decision-makers.
✔ A strong impact on brand awareness and positioning in your field.
✔ Effective recruitment campaignslead generation or event promotion.

The success of a campaign depends on the quality of targeting, ads and ongoing optimization. A specialized agency maximizes these elements to ensure optimal return on investment.

Managing a LinkedIn Ads campaign requires specific skillsincluding :
📌 Mastering LinkedIn targeting to avoid overly broad or irrelevant audiences.
📌 Bidding and distribution optimization to reduce acquisition costs.
📌 Creating engaging content adapted to LinkedIn.
📌 Performance analysis and ongoing adjustments.

If your team does not have in-depth expertise in LinkedIn Adsan agency allows you to save time and optimize your budget avoiding costly mistakes.

Managing LinkedIn Ads without expertise can lead to :
❌ Ineffective targetingwhich increases costs without generating results.
❌ Poor auction managementwhich can quickly deplete your budget.
❌ A lack of testing and optimizationreducing campaign performance.
❌ Difficulty analyzing resultsleading to bad decisions.

With an agency, you benefit from expert steering and continuous optimization for maximizing every euro invested.

LinkedIn Ads is most effective when combined with other levers:
📊 LinkedIn Ads + Google Ads attracting prospects with LinkedIn, then retargeting them on Google with a SEA agency.
📈 LinkedIn Ads + SEO : l'SEO agency develops organic visibility while generating leads.
🎯 LinkedIn Ads + Facebook Ads multiplying points of contact on different networks with one Facebook Ads agency.

A agency specialized in multi-levers acquisition helps you orchestrating these synergies to maximize your impact.