SEO
Google Core update & Spam update: new 2024 updates
In March 2024, Google launched two significant updates for its algorithm: the Core Update and the
Blog SEO, SEA, Social Ads
Here you'll find all our articles covering everything from the basics to advanced techniques in SEO, paid search, social ads, webanalysis, CRO, UX... Everything you need to optimize your site and its qualified traffic.
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AI
OpenAI launches the creation of GPTs, personalized IA GPT wizards soon available on the GPT Store
OpenAI stands out as an innovator in the field of technology, bringing significant changes to the way we interact with our customers.
AI
Google Generative Artificial Intelligence: The Online Search Revolution
Online search giant Google is preparing a major revolution. At its annual Google I/O conference, the
AI
New Demand Gen Google Ads campaigns: Merge with Discovery Ads for an optimized marketing strategy
The world of marketing is constantly evolving, and the way advertisers approach their campaigns is critical to their success.
AI
Google Bard: How to test Google's AI chatbot? How to use this rival feature of ChatGPT?
News alert: July 2023 sees the launch of Google Bard, available in France and the European Union!
SEO
WP Rocket: Reviews, Pricing & Analysis of the Best WordPress Cache Plugin in France
You've probably heard of WP Rocket, the WordPress caching plugin often cited as the best on the market.
AI
GPT Chat plugins: a new era of human-AI interaction
Human-IA interaction is about to enter a new era thanks to GPT Chat plugins. Plugins are
SEO
Topic Cluster - Semantic Cocoon: Understanding and Mastering this Essential SEO Strategy
What is the Semantic Cocoon? The semantic cocoon is a search engine optimization (SEO) technique that consists of
SEA
The keys to a successful Google Ads campaign: tips and tricks
Online advertising has become an essential pillar for companies wishing to develop their online presence and increase their sales.
